Featured Articles
Content Marketing x Web Development
So far we have covered a lot of ground, and you should have a pretty good idea of the work it takes to rank on the first page. From the meta data, alt text, file types, and more – it takes a very skilled web design company to tackle the task. Next up is tying […]
Meta Descriptions and Alt Text in Web Site Development
The hidden content behind web design & SEO Whether you’re a budding blogger, a small business owner, or just curious about how websites catch your eye in search results and remain accessible to all, this article is for you. We’ll break down what these terms mean, why they’re important for SEO and web accessibility, and […]
Ensuring Good Web Performance and Website Hosting
How performance and hosting providers can affect your search engine results Before we dive into hosting and performance, let’s take a quick look at how Google decides who will be at the top of their SERP (Search Engine Results Page). Google’s main goal is to make sure that users choose them over bing, yahoo, and […]
Web Development: How Web Site Structure affects SEO
Top SEO Ranking Factors for 2024: Part 2 In part one of our web series on how to organically rank your website as a top result in search engines, we covered HTML tagging and schema. Both of which are vital for search engines to understand what content is on your site. Next up we cover […]
Web Design: On Page Search Engine Optimization
Top SEO Ranking Factors for 2024: Part 1 Also known as web page optimization, this still stands as the most important and vital part of your SEO strategy. From the hierarchy of pages, the header tags and schema, to UX and internal linking. Creating a website that a SERP like Google will want to show […]
How To Design A Website That Ranks On Google
Top SEO Ranking Factors for 2024: Intro The year has been long, and a lot has changed – but surprisingly, a lot stayed the same when it comes to SEO. In fact, Google’s opinion of what makes good content has remained consistent. This is despite the emergence of AI art, chatbots, and advanced analytics. So […]
What an SEO Audit Reveals About Your Local Website
If you’re a business owner trying to stand out online in Calgary or anywhere in Canada, one of the most overlooked but critical steps is running a proper website audit. While flashy design and social media presence may help attract attention, it’s the technical foundation of your website that ultimately
Colour Theory in Relation to Web Design
Colour plays a much bigger role in website design than most people think. While it may seem like a visual detail, colour directly impacts how visitors feel, interact, and respond to your content. The right colour choices can support usability, highlight important elements, and help establish trust, while the wrong
Creating SEO-Friendly Sites With Website Builders
For many businesses—especially small businesses—website builders offer an accessible way to establish an online presence without needing to code from scratch. But while drag-and-drop tools have made designing websites easier than ever, not all website builders are created equal when it comes to search engine optimization. Whether you’re a small
Graphic & Web Design Fundamentals: A Dive into Gradients
Graphic design and web design may exist in different spaces—print vs. digital, static vs. interactive—but their foundational principles are closely connected. At the heart of both disciplines lies a shared understanding of layout, typography, colour, and composition. One design element in particular that highlights this overlap is the use of
The Role of Columns in Modern Web Development
Columns have always been fundamental to layout, from early print to modern screen-based design. In web development today, columns serve as a backbone of structure, shaping how content flows across screen sizes and guiding the eye from section to section. They not only make websites visually appealing, but also support
Optimizing Meta Tags for Modern Web Pages
In today’s competitive digital landscape, websites need more than good looks—they must also be optimized to perform well in search engines. One of the most overlooked yet critical components of on-page SEO is metadata. Whether you’re launching a new site, conducting a website audit, or refining your web page design,