AAA – Calgary Web Design & SEO Case Study

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Updated Calgary Web Design and SEO

AAA Heating and Plumbing approached us in November 2021 to rebuild their 3 flagship websites, take over their social media channels, increase their SEO presence and unite their branding. We provided UX design, web design and development services to ensure their website was extremely user friendly.

They had been burned by their previous marketing company, that charged tens of thousands of dollars over the course of a decade, all while failing to increase the companies profit. 

Increased gross revenue 280% in 9 months

After the successful development of AAA Heating and Plumbing, Air Conditioner Calgary, and Hot Water Tank Calgary, we began aggressively creating relevant content, addressing popular topics, and securing high authority backlinks through outreach. By doing doing we were able to increase AAA’s gross revenue from $850,000 to $2,000,000 in just 9 months.

Airdrie SEO Services

By applying our proven SEO strategies, we have been able to rank AAA’s main website in the top 3 results for 71 different keywords and 110 keywords in the top 10 – in just a years time.

The above graph illustrates AAA Heating and Plumbing’s most recent keyword growth. 

Ad Management

It’s important to understand that SEO takes time, and while you do not see immediate results, SEO is crucial to your businesses long-term success. As such, we supplement our search engine optimization services with ad management. The platforms we use will depend on the specific industry and consumer habits. 

For AAA, we focused primarily on Google Ads and Facebook Ads. By optimizing the clients Google and Facebook Ads, we were able to reduce their current ad spend by over 50% and increase their ROI by 3x. Our total reach on Facebook in less than 6 months was 2,387,17 views, without the use of an awareness ad. 

Moving Forward

We were able to achieve these results due to our proven web design, web development and search engine optimization strategies. 

Make your marketing budget work for you, if your current agency is draining your bank account, without results like these, it’s time to move on. Give us a call today to book a free consultation for Calgary Web Design or digital marketing strategies.

Brett Robidoux

Co-Founder of Innovate Media Canada

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